In a hectic life, when every day consists of tasks, it is important to find time for yourself. In search of the perfect snack, Mars Kazakhstan presented TWIX® Crispy Rolls – a new product that gives a favorite combination of tastes with a crispy texture.
Chocolate-covered Crispy Rolls are easy to take with you and enjoy at any time. Each wafer contains only 57 calories – a great option for those who want to pamper themselves without overloading their diet.
Today, in Kazakhstan and other Central Asian countries, there is a growing interest in low-calorie and simple desserts, in particular, in wafer sweets. TWIX® Crispy Rolls is a combination of the lightness of a crispy biscuit and the richness of taste that will appeal to connoisseurs of simplicity and interesting combinations.
The new product retains all the familiar features of TWIX® – caramel, chocolate and wafer, which have become the brand's signature. However, in Crispy Rolls, the emphasis was placed on texture: it has become even crispier, which adds a bright touch to the familiar taste.
Peter Kaznovsky
Director of Strategic Demand, Mars
"Thanks to the new recipe, we have added a crispy and rich texture to TWIX® Crispy Rolls, while maintaining the unique taste of TWIX®. The low-calorie novelty is an excellent choice for those who watch their diet, but are not ready to give up the little joys of life."
In addition to TWIX® Crispy Rolls, you can also try other favorite sweets from Mars in an updated format – Milky Way® Crispy Rolls and Bounty® Crispy Rolls.
The news was prepared with the support of