On December 11, Almaty Theatre hosted an event to celebrate the launch of Ultima Yandex Go services in Kazakhstan. The event combined light and music, Kazakh culture and modern technologies. Many artists and businessmen, as well as media representatives, came: Aisulu Azimbayeva, Madi Toktarov (M'Dee), Aruzhan Dzhazilbekova and Danelya Sadykova (Dequine).
The meeting was based on the concept that light is a source and symbol of creative energy. The evening was curated by one of the iconic directors of modern Kazakhstan, Aisultan Seitov.
The atmosphere of the evening-performance Ultima Jaryq was filled with the energy of creativity and inspiration from new forms of art. Guests watched music and light performances, and then were treated to exquisite dishes from the brand chef of the restaurant Jent Alexander Proshenkov, in the creation of which the chef and his team rethought traditional Kazakh cuisine. At the end of the evening, each guest received a sarkyt – a mini-box of Ultima with dessert.
Ultima Jaryq was conceived as an event that reflects the values of the Ultima Yandex Go services: allowing you to escape from the hustle and bustle and experience the sophistication, taste and beauty of self-expression.
The premium service began operating in Kazakhstan in July 2024. Users can book rides in new Premier class sedans and crossovers, as well as enjoy exclusive dishes from more than 20 signature restaurants without leaving home.